Privacy policy

Privacy Policy
Effective Date: June 9, 2026
Rally Stand ("Rally Stand," "we," "us," or "our") respects your privacy and is committed to protecting your personal data. This Privacy Policy explains what information we collect, how we use and secure it, and the choices you have when you visit rallystand.com (the "Site") or make a purchase from us.
By using the Site, you agree to the practices described in this policy.

1. Information We Collect
We collect information to provide a secure and seamless shopping experience.
Information you provide to us directly:
  • Contact Details: Name, email address, phone number, shipping address, and billing address.
  • Account & Order Details: Order history, shopping preferences, and messages sent to our customer support team.
  • Payment Information: When you make a purchase, your payment details are collected. Please note: Rally Stand does not store or process your credit card or financial accounts directly on our servers. All transaction data is handled through secure, tier-1 PCI-compliant payment processors.
Information collected automatically:
  • Device & Technical Data: IP address, approximate location, browser type, operating system, and device information.
  • Usage Data: Pages viewed, time spent on the Site, and referring URLs.
  • Cookies & Tracking: Data collected through cookies and tracking technologies (see Section 3).

2. How We Use Your Information
We use the information we collect strictly to operate our business safely and efficiently:
  • To process, fulfill, and ship your orders.
  • To communicate with you regarding order confirmations, tracking details, and customer service requests.
  • To detect, prevent, and mitigate fraud, unauthorized transactions, and security risks.
  • To improve our Site, products, and overall customer experience.
  • To send transactional messages or marketing communications (only where you have explicitly opted in).
  • To comply with applicable legal, tax, and regulatory obligations.

3. Cookies and Tracking Technologies
We use cookies, web beacons, and analytical tools (including Google Tag Manager and related services) to keep your shopping cart active, understand how visitors interact with our website, and measure marketing performance.
You can manage or disable cookies through your web browser settings. Please note that disabling cookies may prevent certain features of the Site from working properly, including the checkout system.

4. How We Share and Protect Your Information
Rally Stand does not sell, rent, or trade your personal information to third parties. We only share data with trusted service providers necessary to fulfill your requests and complete your transactions:
  • Core Operations: Our e-commerce platform (Shopify), secure payment processors (such as PayPal, Apple Pay, and Google Pay), and shipping carriers (such as USPS).
  • Security & Legal Compliance: We may disclose data if legally required to do so to comply with law enforcement, prevent financial fraud, or protect the rights and safety of Rally Stand and our customers.
All third-party service providers are legally bound to protect your data and are strictly prohibited from using your personal information for any other purpose.

5. Data Security
We implement rigorous technical and organizational security measures to protect your data. Our checkout process uses industry-standard Secure Sockets Layer (SSL) encryption to ensure your sensitive data is safely transmitted. While no method of digital storage or online transmission is 100% secure, we follow all PCI-DSS requirements and industry best practices to safeguard your information.

6. Marketing Communications & Opt-Out
If you sign up for our newsletter or opt-in at checkout, we may send you promotional messages.
  • Emails: You can opt-out at any time by clicking the "Unsubscribe" link at the bottom of any email.
  • SMS: You can opt-out at any time by replying STOP to any text message.
  • Opting out of marketing will never impact essential transactional communications, such as order confirmations or shipping updates.

7. Your Privacy Rights
Depending on your geographic location, you may have specific legal rights regarding your data, including the right to access the personal data we hold, correct inaccuracies, or request the deletion of your information. To exercise any of these rights, please contact us directly at connect@rallystand.com.

8. Children's Privacy
Our Site is not directed to children under the age of 13. We do not knowingly collect personal information from children. If we discover that a child under 13 has provided us with personal information, we will delete it immediately.

9. Changes to This Policy
We may update this Privacy Policy periodically to reflect changes in our practices or for regulatory reasons. The "Effective Date" at the top of the page indicates when it was last revised.

10. Contact Us
If you have questions about this Privacy Policy, your data choices, or our security practices, please reach out to us:
Rally Stand
Website: www.rallystand.com
Email: connect@rallystand.com
Phone: +1 (404) 234-2096
Physical Address: 12499 Charlotte Drive, Alpharetta, GA 30004, United States